Sherman’s Guides to Social Search–History & Players

August 16, 2006 at 9:21 am 1 comment

One of my favorite bloggers/conference presenters is Chris Sherman, Executive Editor of SearchEngineWatch‘s SearchDay newsletter. He constantly comes up with useful, practical tips for search engine users and marketers, and in his SearchDay articles, yesterday and today, he presents background information on social search, why we should be interested, and who the major players are in social search arena. Below is a short post from Chris at the Search Engine Watch Blog (an interesting blog for those interested in search engine news), which summarizes and provides links to Chris Sherman’s very recent articles. I found them to be very readable and yet very descriptive of this hot topic:

“In yesterday’s SearchDay article, What’s the Big Deal With Social Search?, I looked at some of the pros and cons of adding human influences to algorithmic search results. In today’s SearchDay article, Who’s Who in Social Search, I map out the various approaches to social search and offer links to some of the key players in human-mediated search.”

I am very interested in the social search arena on the Web and already know a lot about it, but I like how he easily explains and gives examples of social search concepts and tools. If you find it a bit difficult to explain social search to colleagues and friends, I would recommend reading these articles and sharing them with those who are not quite sure what “social search” is really all about. Thanks, again, Chris!


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